PEAK: How Great Companies Get Their Mojo from Maslow
featuring Chip Conley
Thursday, May 22, 2008
8:30-11:00 am (continental breakfast begins at 8:00 am)
Price: $99, includes continental breakfast and a copy of his book, PEAK: How Great Companies Get Their Mojo from Maslow
Benson Center - Mission Room (lower level)
Santa Clara University campus
After a long climb to the pinnacle of the hospitality industry, Chip Conley - CEO and founder of Joie de Vivre Hospitality, the 2nd largest boutique hotelier in the world - was rocked to his foundation by a dramatic economic downturn. Suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy, Conley reaffirmed his belief in Maslow's iconic concept of the Hierarchy of Needs and overcame this downturn by applying translations of Maslow's ideas to his company's winning business practices.
In this program, Conley will illustrate how employees, customers and investors are ultimately motivated by peak experiences - and demonstrate how to create these experiences for each using real-world examples from his own company and others. Part memoir, part theory, but truly practical, accessible and engaging, Conley will illustrate:
- how creating loyalty with employees, customers, and investors will lead to sustained success, and
- ways in which you can bring similar changes to your own work and personal lives
Chip Conley is the founder and CEO of Joie de Vivre Hospitality, California's largest boutique hotel company, and the author of Peak, The Rebel Rules and Marketing that Matters. Chip has received the top hospitality industry awards and was honored by the San Francisco Business Times' as 2007's Most Admired CEO in Innovation. A popular speaker and innovative leader, Chip is regularly consulted by corporate, civic and academic institutions for his opinions, guidance and wisdom on building and maintaining a successful and transformative enterprise-in areas such as organizational leadership, creative business development, corporate social responsibility and spirit in business. Chip is a member of the Global Business Network and Young President's Organization and received his BA and MBA from Stanford University.
What they're saying about the book:
"I love the Joie de Vivre heart icon that Chip uses to illustrate how a passionate corporate culture breeds happy employees, which leads to satisfied customers, which results in a profitable and sustainable business." - Sir Richard Branson, founder and chairman, Virgin Group Ltd.
"Thoroughly engaging and full of useful ideas to create peak performance. Practical wisdom at its best, providing vivid examples plus personal experience to help leaders get terrific results." - Warren Bennis, distinguished professor of management, USC and author of On Becoming a Leader
"...Essential reading for anyone trying to create an organization with meaning." - Seth Godin, author of Purple Cow
"Chip Conley has captured something special here. Peak shows how to apply fundamental human principles toward building a great company and offers poignant insights for all leaders." - John Donahoe, president of eBay Marketplaces
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