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Students who complete the Managing Technology and Innovation Concentration are eligible to have the Concentration noted on their transcripts (please see the Bulletin for the list of requirements). Take advantage of this focused set of courses to deepen your overall understanding of: the innovation context, organizing for innovation (both large firm issues and start-ups), the process of innovation (team and project management), and systems design.  

These courses will better prepare you to engage with the Santa Clara University technology and innovation community.  Relevant University organizations include: the Leavey School of Business’ Center for Innovation and Entrepreneurship; the SCU Center for Science, Technology, and Society; SCU's Tech Law Forum; and especially, the student-run Entrepreneurs’ Connection.


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New Elective Approved for Concentration

Thursday, Oct. 29, 2009

OMIS 390. Integrated Product Development
 This course introduces students to the methods companies use to develop and release new products. New product development is a challenging, rewarding activity that can make the difference between success or failure for a company, especially in technology-based industries. The traditional view that new product development is an “art” practiced by engineers has now given way to an understanding that it is a discipline that must be learned and practiced to be successful. Students will learn the sequence of activities needed to successfully develop and launch a new product or service; understand how the different functions and roles in product development interrelate and work together; learn how to balance strategic and tactical activities in successful product development; develop a better understanding of how to determine and satisfy customer needs; understand the financial aspects of product development; develop the skills to analyze and improve product development efforts within a company. Prerequisite: OMIS 357. (3 units)

Posted by Terri Griffith
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