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  •  Promising Businesses Sought for Free SCU Training Program

    Friday, May. 10, 2013 12:24 PM

    More than 35 California-based enterprises will be selected for six months of intensive entrepreneurship training led by Santa Clara University business school faculty in the 4th annual California Program for Entrepreneurship (CAPE), which begins in June.
     
    Participants attend classes, complete workshops, and are mentored by members of SCU's advisory boards, alumni and volunteer network. The program is available at no cost to accepted participants (apart from travel expenses to and from the University).  Applications will be accepted through May 1; the online form and details are found at www.scu.edu/business/cie/CAPE.cfm.
     
    “A successful Silicon Valley business doesn’t have to be high-tech, but most resources for entrepreneurs around the Bay Area are focused on how to develop the newest technology ,” said Daniel Aguiar, the executive director of the Santa Clara’s Center for Innovation and Entrepreneurship, which created the CAPE program in 2010. “Our vision for entrepreneurial education is broader than that.”
     
    CAPE has proved to be a valuable training ground for businesses that seek an extra edge for marketing, strategizing, focusing on their business plan, or discovering finance options. Among businesses developed through CAPE over the last three years are:  a family business producing portable shower systems for mobility-impaired users; a gluten-free, vegan bakery; and a line of bio-nutritional soil treatment products for landscapers. More than 65 entrepreneurs have completed the program. 
     
    Selection is based on quality of the business concept, opportunity for growth and scalability, and potential to make an economic impact on the community. The participants will complete virtual exercises, work with faculty coaches and mentors, and join colleagues in two weekend sessions at Santa Clara University over the summer.
     
    In September the cohort will return to the campus for an intensive, week-long workshop, after which they will prepare their business ‘pitch’ before another onsite weekend session in October. The program culminates in a $5,000 business plan contest and completion ceremony in November.
     
    “For more than 150 years, California’s businesses have depended on Santa Clara University for people who put ideas to work,” said Drew Starbird, dean of the Santa Clara University Leavey School of Business. “CAPE is another way we help business—and the community—succeed.”
     
    Media Contact
    Deborah Lohse | SCU Media Relations | dlohse@scu.edu | 408-554-5121
     

  •  Career Boost for Non-Business Majors

    Sunday, May. 5, 2013 10:03 AM

    SANTA CLARA, CALIF. – May 1, 2013 – A 10-week summer program at Santa Clara University will teach business basics and career planning to college students looking to use their humanities or sciences studies in a business environment. Called the Leavey Business Institute (LBI), the program is designed for currently enrolled sophomores, juniors, and seniors at the University and other colleges in the Bay Area.

    “Students majoring in non-business subjects will succeed in business—many SCU alumni working in Silicon Valley companies are liberal arts graduates, according to our surveys. However, employers are recruiting workers who will ‘hit the ground running,’ ” said Drew Starbird, dean of the business school. “LBI will help these students develop a business framework to complement their degree, and make that quick start possible.”

    Students in the program will take classes introducing business practice and oral and written communication for the workplace. One course, The Silicon Valley Ecosystem, will be taught by Robert Finocchio, a veteran of several Bay Area companies, and will feature guest speakers and field trips to businesses headquartered in the region. Integrated into the curriculum is an emphasis on career exploration and connecting a student’s major and how it might be used in business.

    Courses are delivered to a single cohort which blends students of different majors, making classroom discussion richer. The program earns 13 SCU units, which may be transferrable to a student’s home institution.

    Online applications for the Institute are due June 1. The application and details about the courses, schedule, and faculty, are found at www.scu.edu/LBI.

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