Santa Clara University

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CORE REQUIREMENTS

Managerial Communication
    COMM 20 or MGMT 171

Technology / Information Systems
    ARTS 70 or COMM 12 or OMIS 34   
    (or equivalent); or SOCI 49/149

Microeconomics
    ECON 1

Statistics
    OMIS 40 or COMM 110 or PSYC 40 or MATH 8

Principles of Marketing
    MKTG 181

Multi-Channel Retailing
    MKTG 165

Summer Internship
    BUSN 198; or other internship **

Advanced Retail Seminars
    (Fall & Winter)
    MKTG 168 & MKTG 169


CHOOSE ONE OF THE TWO OPTIONS:


  • MULTI-CHANNEL


Business Decisions
    ACTG 11 ***

Computer Concepts
    OMIS 17 *

Organization and Management
    MGMT 160

  • INTERNET RETAILING

Computer Imaging
   ARTS 74 or 174

Graphic Design
   ARTS 75 or 175

 E*Commerce
    MKTG 175 or ARTS 177 or
    OMIS 111 or OMIS 113

* OMIS 17 cannot be waived
** Other internships that are completed for your major
        but are retailing related
*** BUSN 70 is a prerequisite





 
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