Santa Clara University

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Mission, Goals, and Objectives

 

Mission

The Communication Department is a community of scholars, staff and students engaged in studying and producing communication for the common good. 

Together, we seek to model leadership and foster collaboration by encouraging:

  • critical understanding of the human communication process and contemporary media
  • applied skills in interpersonal and mediated communication
  • social engagement and ethical reasoning about all forms of communication
  • commitment to service to our university, the discipline, our communities and global society
  • integration of theory and practice in our teaching, learning, research, creative work and service

We value the development of the whole person: the mind, the voice, the heart, the spirit.  We are committed to understanding and advancing social justice.  For us, this involves embracing the diversity of cultures, beliefs and experiences in our increasingly interconnected world.  It also includes exploring inequities of communicative power and resources, addressing their causes, and imagining their remedies.

 

Goals and Objectives

Upon completion of the Communication major our students will be able to:

  1. Demonstrate understanding of the processes of communication.
    1. Objective: Students are able to recognize and define key variables and concepts in the human communication process
  2. Apply communication skills in a variety of interpersonal and mediated communication contexts.
    1. Objective: Demonstrate ability to work in groups.
    2. Objective: Demonstrate appropriate skills in speaking, writing, video, computer-mediated, or relational communication.
  3. Engage with and reflect upon the personal, social, and ethical consequences of communication.
    1. Objective: Discern the social impact of communication on diverse, local, and global communities
    2. Objective: Learn social consequences of communication in active engagement with others.
    3. Objective: Apply ethical analysis to the communication process.
    4. Objective: Propose how communication can contribute to social change.
  4. Demonstrate communication-related service to diverse communities.
    1. Objective: Students participate in and reflect upon service-learning projects.
  5. Apply communication-related theories, concepts, and methods to contemporary issues and everyday life.
    1. Objective: Synthesize and evaluate communication research, methods, and theories
    2. Objective: Demonstrate ability to conduct independent or directed research.
  6. Create messages that are informed by communication theory and research.
    1. Objective: Students produce messages that are grounded in communication research and theory.
    2. Objective: Students assess audiences and adapt messages appropriately.