Santa Clara University

Center for Student Leadership

Marketing

  • iconGuidelines

    Funded By

    If your student organization received funding for your event from another organization, department, or other entity, it is highly recommended that you list these sponsors on all marketing. For example: "Funded by NAME OF SPONSOR."

    Access Policy Statement

    Also, all marketing needs to include the Access Policy Statement. This statement reads as follows:

    "In compliance with the ADA/504, please direct your accommodation requests to NAME at EMAIL ADDRESS."

    For NAME fill in the name of the primary student organizing this event, and for EMAIL ADDRESS fill in that student's email address. You may use a phone number instead of an email address.

  • iconPosting & Chalking

    General Guidelines

    Guidelines for student organizations posting printed material and chalking may be found in the Student Handbook, particularly in the section titled "Posting Printed Material & Chalking" (pages 45-47).

    Posting in Residence Halls

    The Office of Residence Life has guidelines for student organizations wanting to post promotional material in the residence halls, including digital ads on LCD television screens. Chartered Student Organizations (CSOs) are permitted to post both digital and paper flyers of both one-time events and reoccurring events while Registered Student Organizations (RSOs) are permitted to post only digital flyers.

    >>> Residence Hall Posting Policy

    Note: Dorm storming is a prohibited form of marketing in the residence halls.

    Posting in Other Buildings

    Each building has its own posting policy and procedure so consult with the staff in each building to determine what can and cannot be posted.

    Two rules of thumb to follow:

    • If you do not see any flyers posted anywhere in a certain building, then your flyers are likely not acceptable to post.
    • If you see only flyers posted by departments housed within a certain building, then your flyers are likely not acceptable to post unless you are co-sponsoring an event with one of these departments.
  • iconEmail to the Student Body

    SCU Student Events Email List

    Student organizations may submit messages to the SCU Student Events email list managed by the Associated Student Government (ASG). Messages on this email list will be posted in the weekly "This Week at SCU" email sent to the entire student body (distributed on Sunday evenings). Submit your message to the ASG Public Relations Vice President.

    Keep in mind that your message will not be a stand-alone message and will instead be part of a larger email with several other messages. However, in addition to the "This Week at SCU" email by ASG, Chartered Student Organizations (CSOs), Residential Learning Community Association (RLCA), and Ruff Riders may post one stand-alone message per week on the SCU Student Events email list.

  • iconMarketing at Benson

    Tabling at Benson

    Student organizations may reserve tables inside and outside the Benson Memorial Center to market themselves and their events. To reserve tables, contact Samantha Kibbish or complete the online reservation form (online form).

    Table Tents at Benson

    Student organizations may advertise using table tents on tables in Market Place, The Bronco, and Mission Bakery.

    >>> Table Tents Procedure

    Hanging Banners at Benson

    Student organizations may hang banners on the top railings of the east and west staircases leading to the 2nd floor of the Benson Memorial Center. Banners must measure no more than 3 feet in width by 6 feet in length and must be hung by the clips provided. Reservations are on a "first come, first serve" basis and are 2 weeks in duration. To reserve banner space, contact Leah Nakasaki-Peterson.

  • iconMarketing via OrgSync

    The online community for student organizations at Santa Clara is OrgSync. Student organizations may use the various marketing and communication tools on OrgSync to communicate not only to their members but to the entire student body. Recommended tools include:

    • Communication
    • Calendar
    • Events
    • Photos
    • Videos
    • Website

    If you do not have an OrgSync account yet, click here to get started.

  • iconDigital Ads on LCD Screens

    Various Campus Buildings

    Student organizations may display digital ads on LCD television screens in various buildings around campus. Keep in mind the posting policy and procedure may vary building to building.

    >>> Posting Digital Ads On Campus (PDF)

    List of buildings with LCD television screens (not a full list):

    Residence Halls

    The Office of Residence Life has guidelines for student organizations wanting to post promotional material in the residence halls, including digital ads on LCD television screens.

    >>> Residence Hall Posting Policy

 
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