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Santa Clara University’s library is launching Broncos Read, a new annual campaign that honors faculty, staff, students, or student organizations that enrich the campus and epitomize competence, conscience and compassion. Finalists will be honored in posters depicting them with their favorite reading material for National Library Week April 10–16, along with a special reception.
The library is accepting nominations for any Bronco to be featured on one of the four posters for 2011. The nomination deadline is Feb. 11, and information can be found on the library’s website.
The Broncos Read committee has chosen SCU President Michael Engh, S.J., as the program’s inaugural honoree.
Engh calls himself an avid reader and chose some old favorites that he has re-read every few years. They are Fr. Greg Boyle’s Tattoos on the Heart: The Power of Boundless Compassion, Taylor Branch’s Parting the Waters: America in the King Years, and a biography of Fairchild Semiconductor and Intel founder Robert Noyce. Additionally, Francisco Jimenez’s autobiographical trilogy, The Circuit, Breaking Through, and Reaching Out, was spotlighted on his shelf.
Considering Santa Clara’s place in the Silicon Valley and the constantly evolving tech-centric world in which we live, literature can seem like a shrinking, aging hobby. But when asked if reading is still important in the 21st century and why, Engh commented that there is a certain “immediacy…a history to holding a book in your hands.” However, he embraces advancements, admitting that he hopes to get a Kindle. He said that “in one sense, technology doesn’t matter…the Kindle is just old content accessible in a new form— you’re still reading. And if it gets people to read, then that’s a good thing.”
Ultimately though, the program’s founders have one main goal in mind: to get people to read.