Mobile Marketing & Mobile Commerce with Velti Executives
The Retail Management Institute and the Center for Innovation & Entrepreneurship invite you to join us as we welcome
Velti Chief Marketing Officer
Velti Chief Business Development Officer
Mobclix Co-Founder (and fellow Bronco)
Don't miss this opportunity to learn how Velti is working to reinvent
marketing for the mobile era. Velti executives Krishna Subramanian and
Sunil Verma founded Mobclix, a startup that was featured in a 2008 CIE
eCouncil session and was later acquired by Velti. They will share
their journey and the new innovative ways they're leading the charge in
Monday, October 8, 2012
3:30-5:30 pm Program
Forbes Family Conference Center, Lucas Hall 126
RSVP to reserve your seat today!
Velti was founded over 11 years ago to develop and execute highly
interactive campaigns with subscribers for mobile operators. Long before
mobile was a major force, our founders had a vision for changing how
companies initiate, develop, and deliver advertising and marketing
initiatives across the mobile channel.
More than a decade later, our focus and reach have expanded
dramatically. The Velti team now has a global footprint in over 15
countries, supporting Fortune 500 companies around the world in
delivering innovative mobile advertising and marketing campaigns that
reach their consumers and drive increased awareness, loyalty and
engagement with their brand.
Krishna Subramanian, Chief Marketing Officer
Krishna Subramanian joined us as the co-founder of Mobclix, and in
2011 he was promoted to chief marketing officer at Velti. Previously,
Krishna co-founded and was the general manager of new business at Blue
Lithium, the world’s largest behavioral targeted ad network, which was
acquired by Yahoo! in 2007. He previously led product and marketing at
BlueLithium where he pioneered key elements of behavioral targeting:
retargeting, predictive targeting, and SIP. Prior to that, Krishna
founded Burrp! (acquired by media conglomerate TV18), a localized review
and recommendation portal for India, where he ran product and
marketing, focusing on ad-supported content delivery to mobile phones.
He has a patent pending on mobile analytics and monetization. Krishna
graduated with honors from UC Davis.
Sunil Verma, Chief Business Development Officer
Sunil Verma joined us as a co-founder of Mobclix, where he headed the
daily operations and business development for the company. In 2011 he
was promoted to General Manager, Exchange Business Line at Velti and
subsequently, to Chief Business Development Officer in 2012. Sunil was
recently a Partner in Venus Capital's Private Equity Group, where he
focused on investments in Digital Media in the US and India. Prior, he
was with Gabriel Venture Partners, a leading growth equity firm, where
he assisted with the firm's investments in Digital Media, Software and
International Investments in India. Prior to Gabriel, Sunil worked with
Catapult Advisors, a boutique investment bank that focused on Digital
Media, Mobile and Software M&A and with Tavant Technologies, where
he managed a team of product engineers for online lead generation in the
finance vertical. He has a patent pending on mobile analytics and
monetization. He graduated with Honors with a BS and MS in Computer
Engineering from Santa Clara University.
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