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Vision, Mission, Values

We envision a world where an athlete of any age and ability is equipped with the life skills needed to succeed both inside and outside the athletic arena. Our mission is to make life skill development the #1 priority in youth sports.

We believe in:



Development of the whole person


Enhanced communication and experiences among coaches, athletes, parents, and athletic directors


Researched-based principles and best practices



Consistent application of small details that can make a big change