Download Section 13: Marketing
Section 13: Marketing
The 7Ps of Marketing
(Session 13): Describe briefly the "7Ps of Marketing as they relate to your business (for those that apply):
- Product:
- Price:
- Promotion:
- Place:
- Packaging:
- Positioning:
- People:
Market Research: Your Customers and Competition
(Session 13): Describe your ideal customer (who will be purchasing your product/service, key characteristics):
Describe your strongest competitors and how you intend to compete:
Name & Logo
(Session 13): What name have you chosen for your product or service? Will you have a logo and/or tagline?
Marketing Strategy & Tools
(Session 13): Describe your overall marketing strategy including:
- Traditional Marketing Tools: (Signage, Storefront, Collateral, Advertising, Promotion, and Mail)
- Online Marketing (Website, Social Media, Email Maketing, Text Marketing, Others)
