Student Capstone Project · Spring 2026
Glow
AI-Powered
Personalized
Beauty Styling
Beauty shopping is deeply personal. Glow is a conceptual AI beauty advisor that remembers each shopper's skin type, concerns, sensitivities, preferences, and goals—then makes product discovery and routine building more relevant.
The Problem
Beauty shoppers keep starting over.
Online and in-store experiences often rely on broad filters, generic bestsellers, sponsored products, and one-time quizzes. Shoppers repeat their skin details, piece together routines on their own, and search social media to separate useful trends from noise.
The Solution
One beauty profile that gets more useful over time.
Glow creates a persistent profile and filters every recommendation through the shopper's skin type, concerns, sensitivities, preferences, and goals.
- Remember the customer's beauty context across visits.
- Recommend products for the individual—not the average shopper.
- Surface relevant trends without requiring constant social media use.
- Build skincare routines and support natural-language search.
Before Glow
Generic and fragmented
- Re-enter skin needs with every retailer or shopping session.
- Receive broad recommendations driven by popularity or sponsorship.
- Depend on noisy social feeds to discover relevant trends.
- Build product routines without connected guidance.
With Glow
Personal and guided
- Maintain one persistent beauty profile and set of preferences.
- Receive products matched to skin concerns and personal goals.
- Explore trends curated for the individual.
- Create a connected routine and refine it over time.
How It Works
From profile setup to more confident beauty decisions
Enter skin type, concerns, preferred brands, sensitivities, and goals.
Glow analyzes the profile, saved products, and feedback from each use.
See products, routines, and trends selected for your individual needs.
Ask for products in everyday language and receive profile-aware results.
The Glow Experience
Personalization that follows the shopper
Set preferences once instead of explaining your skin every time.
Filter products through the shopper's unique profile and goals.
Find what matters without following every beauty feed.
Organize AM and PM routines around individual concerns.
Turn a request into results curated for the existing profile.
The Vision
Beauty made personal by AI
“From the perfect foundation shade to a skincare routine built for your skin—one AI that knows your face, your goals, and your vibe.”
Prototype Context
A concept for a more personal beauty journey
Glow is a conceptual demonstration of an AI-powered beauty experience. Certain visuals, recommendations, product suggestions, and generated content may be simulated or AI-generated to illustrate how the platform could function in a real retail environment.
With Gratitude
Thank you to Professor Kirthi Kalyanam
The team thanks Professor Kirthi Kalyanam and the Retail Management Institute at Santa Clara University for creating a hands-on learning environment where students could explore the future of AI-powered retail.