This Development Is an Aspect that We Are All Very Excited About!
Juanita’s Flowers is a local flower shop in San Jose owned and run by Sandra and her mother, Estella. They moved into their current storefront in September 2016, so their business is still in the early stages of operation. Sandra is in charge of most of the finances, operations and communication, while her mother creates the picturesque flower arrangements. As their business continues to grow and gain popularity, they have found a lot of success working with larger events, such as weddings and funerals.
The owners’ enthusiasm and emphasis on the development of their business is important and remains very humbling be apart of. Through our involvement with this business, our team has formed a mutually respectful relationship with Sandra and her mother. Both business owners are open to asking questions, offering ideas, contributing thoughts, and accordingly, we are comfortable doing the same. The development of their business trajectory, organizational structure, and long term goals remains important to every member on our team.
Currently, we are working on a new logo for Juanita’s Flowers. Consequently, we are planning to create professional business cards and implement edits to their website. In the near future, the business owners, with our assistance, will be purchasing a light up sign for their storefront. Specifically, this development is an aspect that we are all very excited about!
Our ideas for marketing strategies at the moment include enhancing their popularity online using appropriate sponsored advertisements, personal connection and outreach to neighboring community centers. Additionally, the storefront appearance has been steadily changing depending on seasonal adjustments and effective display alterations. The high energy and supportive efforts of Sandra and Estella remains beneficial as we move forward as a group.