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Leavey School of Business Santa Clara University

Newsmakers

Professor of OMIS Andy Tsay Head Shot

Professor of OMIS Andy Tsay Head Shot

Andy Tsay : Protecting Your Reputation : MHI Solutions

Professor Andy Tsay was quoted on how outsourcing can impact your brand reputation, both positively and negatively.
Professor of OMIS Andy Tsay Head Shot

Andy Tsay, chair and professor of the OMIS department, was quoted about how outsourcing can impact your brand reputation, both positively and negatively.

“Ultimately, your own brand is at risk,” he says in the article. “The end customer and society will blame you for any problems, even if the fault is mostly your vendor’s.”

Material Handling Industry (MHI) is the leading trade association representing the material handling and logistics industry. MHI Solutions magazine is the official quarterly publication of the MHI.
 
 
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