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Leavey School of Business Santa Clara University

Newsmakers

L.J. Skaggs Distinguished Professor, Marketing department co-chair, and Executive Director of the Retail Management Institute Dale Achabal Head Shot

L.J. Skaggs Distinguished Professor, Marketing department co-chair, and Executive Director of the Retail Management Institute Dale Achabal Head Shot

Dale Achabal : Holiday Retail Sales : KPCC’s AirTalk

LSB’s Dale Achabal was a guest on an episode of KPCC’s AirTalk that recapped holiday retail sales numbers.
L.J. Skaggs Distinguished Professor, Marketing department co-chair, and Executive Director of the Retail Management Institute Dale Achabal Head Shot

Dale Achabal, L.J. Skaggs Distinguished Professor and Executive Director of the Retail Management Institute, was a guest on an episode of KPCC’s AirTalk that recapped holiday retail sales numbers and discussed the sudden closure of over 250 Walmart stores.

An excerpt from the piece:
Achabal states,“We used to be very store-based, store-focused and then there was the growth of the Internet and some projected the demise of the brick and mortar store. There’s a clear recognition today that virtually every brick and mortar operator is not a single channel operator.”

Listen to the full story here.

Learn more about Professor Dale Achabal.

Faculty
LSB Newsmakers, Dale Achabal, MKTG, RMI,