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Leavey School of Business Santa Clara University

Newsmakers

Seth Morrison : Joins State Street Global Advisors

Alumnus Seth Morrison MBA ’09 has been named head of global SPDR marketing for State Street Global Advisors.

Alumnus Seth Morrison MBA ’09 has been named head of global SPDR marketing for State Street Global Advisors, the asset management business of State Street Corporation. Noel Archard will also be assuming a role as head of global SPDR product; together, these two new appointees will add to the global company’s strong track record of product innovation and marketing.

An excerpt from the press release:

Also in a newly created role, Morrison will be responsible for all marketing activities across the SPDR business in North America, EMEA and APAC. He will report in to Nick Good, co-head of the global SPDR business, and Stephen Tisdalle, chief marketing officer of SSGA. “Both of these new roles demonstrate our commitment to expanding the reach and relevancy of SPDR value-added services and our broad range of ETF investment capabilities to institutional and intermediary clients,” said Good. Additionally Tisdalle commented, “Our ETF business is embracing innovative marketing programs that communicate our perspectives and insights to help investors make informed decisions about their portfolios.”

Read the full announcement here »

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