Nike Announces Senior Leadership Changes to Unlock Future Growth Through the Consumer Direct Acceleration
Amy Melczer Montagne '93
Nike Announces Senior Leadership Changes to Unlock Future Growth Through the Consumer Direct Acceleration
Amy Melczer Montagne '93 becomes VP/GM of its men’s business.
“We are announcing changes today to transform NIKE faster, accelerate against our biggest growth opportunities and extend our leadership position,” said John Donahoe, President & CEO, NIKE, Inc. “Now is the right time to build on NIKE’s strengths and elevate a group of experienced, talented leaders who can help drive the next phase of our growth.”
A shift to a new, simpler consumer construct of Men’s, Women’s and Kids will allow NIKE to create product with deeper insights and drive even greater specialization through performance sport and sport lifestyle. Aligning against the new consumer construct, Amy Montagne becomes VP/GM of its men’s business.
