Alumni Attitude Survey Questionnaire - March 2023

Thank you for participating in this survey about your relationship with SCU. Your opinions are vital to helping us better understand how you feel about the University, how you engage with us, and how we can better serve your needs and interests. The entire survey will take approximately 7-8 minutes to complete. 

All responses are confidential and anonymous. No response will ever be traced to an individual - we are only interested in the aggregate data.

Your voice matters. 

Go Broncos!

 

Kathy Kale '86 

Assistant Vice President, Alumni Relations

 

1. How satisfied are you with your overall experience as a student at SCU?

• Very satisfied
  
  
• Somewhat satisfied
  
  
• Neither satisfied nor dissatisfied
  
  
• Somewhat dissatisfied
  
  
• Very dissatisfied

 

2. How satisfied are you with your overall experience as an SCU alum?

• Very satisfied
  
  
• Somewhat satisfied
  
  
• Neither satisfied nor dissatisfied
  
  
• Somewhat dissatisfied
  
  
• Very dissatisfied
  
  

3. Which of the following best describes your overall current opinion of the University?

• Excellent
  
  
• Very good
  
  
• Good
  
  
• Fair
  
  
• Poor
  
  

4. How much do you feel... [RANDOMIZE]  (A Great Deal, A Fair Bit, Only A Little, Not At All)

• A. Pride in your SCU degree
  
  
• F. SCU values its alumni
  
  
• E. A lifelong relationship with SCU is worth maintaining
  
  
• C. An emotional connection to SCU
  
  
• B. SCU is part of who you are
  
  
• D. You are still part of the SCU community
  
  

5. [GRADUATE-ONLY ALUMNI] Do you feel a closer affiliation with... [RANDOMIZE 1&2]

• Santa Clara University
  
  
• Your undergraduate institution
  
  
• Both about equal
  
  
• Neither
  
  

6. [GRADUATE-ONLY ALUMNI] Regardless of which institution you feel a closer affiliation with, which aspect of SCU do you identify with most closely?

• Your department or program
  
  
• The University as a whole
  
  
• Your school or college
  
  
• None of the above
  
  

7. How do you feel about your current level of connection with SCU? Would you like to...

• Be more connected with SCU than you are now
  
  
• Maintain your current level of connection with SCU
  
  
• Reduce your level of connection with SCU
  
  

8. Which of these statements best describes how SCU fits in your life today? SCU is...

• One of the most important affiliations in your life today
  
  
• Important to you, but other affiliations are more important in your life today
  
  
• Not among the affiliations that are important in your life today
  
  

9. If you were asked, how likely would you be to recommend SCU to a prospective [undergraduate/graduate] student of your own interests and background?

• 9-10 (Promoters)
  
  
• 7-8 (Passives)
  
  
• 0-6 (Detractors)
  
  

10A. [PROMOTERS (Q9>8)] What are the main reasons for your score of [answer from Q9]?

 

10B. [DETRACTORS (Q9<7)] What are the main reasons for your score of only [answer from Q9]?

 

11. What are you most proud of about SCU?

12. Based on SCU's strengths, what should SCU focus more on to have a significant impact on the world?

13. What are your main sources of news and information about the University? Please check no more than four.

• Santa Clara Magazine (either in print or online)
  
  
• Bronco Connect or 3-Point Thursday (3PT), the Alumni Association e-newsletters
  
  
• Conversations with friends, relatives, students, or other alumni
  
  
• Emails about events in your local area
  
  
• SCU social media (e.g., Facebook, Twitter, LinkedIn, Instagram, etc)
  
  
• College, school, or center newsletters
  
  
• SCU websites
  
  
• Traditional media (e.g., print or online newspapers, magazines, TV, etc)
  
  
• Conversations with faculty or staff
  
  
• Other
  
  
• None of the above
  
  

14. Do you receive too much...about the right amount...or not enough information from SCU on the following topics? [RANDOMIZE]  (Too Much, About Right, Not Enough)

• M. Mentoring or networking opportunities with students or alumni
  
  
• K. How to get involved with SCU (on or off campus)
  
  
• B. Alumni and what they are doing
  
  
• C. Research and scholarship being done at SCU
  
  
• E. SCU virtual events
  
  
• D. SCU in-person events
  
  
• A. What's happening in your school, college, or center
  
  
• J. Clubs or groups you were involved with at SCU
  
  
• L. SCU history and traditions
  
  
• G. Admissions updates
  
  
• H. SCU athletics
  
  
• F. Students and student life at the University today
  
  
• I. Fundraising and support for SCU
  
  

15. When was the last time you mentioned SCU in a conversation (verbal, written, or online)?

• Today or yesterday
  
  
• Within the past week
  
  
• Within the past month
  
  
• More than a month ago
  
  

16. [IF LIVE IN AREA WITH AN ALUMNI COMMUNITY (D8<3)] Are you aware of any SCU alumni communities in your area?

• Yes
  
  
• No
  
  
• Not sure
  
  

17. In the past year or so, did you... [CHECK ALL THAT APPLY] [RANDOMIZE]

• Read Santa Clara Magazine (either in print or online)
  
  
• Wear or display any SCU apparel or merchandise
  
  
• Visit the University website
  
  
• Recommend SCU to a prospective student
  
  
• Come back to campus
  
  
• Visit any SCU or Alumni Association social media channels
  
  
• Honk or wave when you saw an SCU license plate holder or someone wearing SCU gear
  
  
• Hire, or get hired by, a Bronco
  
  
• None of the above
  
  

18. Apart from email, how often do you use social media to interact with other SCU alumni? For this question, please consider all social media, including those not sponsored or mediated by the University or the Alumni Association.

• Daily
  
  
• A few times per week
  
  
• Less than a few times per week
  
  
• Never
  
  

19. How interested are you in the following ways to stay involved with SCU (either online or in-person)? [RANDOMIZE]  (Very, Somewhat, Not Interested)

• A. Staying informed about campus news and what's happening at SCU
  
  
• C. Events with an intellectual, educational, or cultural focus
  
  
• B. Socializing or networking with other SCU alumni
  
  
• G. Community service projects sponsored by SCU
  
  
• E. Mentoring or professional development services or events from SCU
  
  
• H. Volunteering (e.g., serving on a board or committee, helping at an SCU event, etc)
  
  
• F. Events organized around SCU athletics
  
  
• D. Spiritual programs and events
  
  

20. [IF INTERESTED IN MENTORING OR PROFESSIONAL DEVELOPMENT (Q19E<3)] Which of these career and professional development topics are you interested in? [CHECK ALL THAT APPLY] [RANDOMIZE]

• Mentoring SCU students or alumni
  
  
• Improving your networking skills
  
  
• Building your personal brand
  
  
• Learning salary negotiation techniques
  
  
• Being mentored by fellow alumni
  
  
• Creating a job search strategy during career transitions
  
  
• Having a positive online presence (including social media) for your career
  
  
• Updating your resume
  
  
• Tips for job interviewing
  
  
• Other [please specify]
  
  

21. How good of a job is SCU doing at providing... [RANDOMIZE]  (Excellent, Good, Fair, Poor)

• A. News and information about what's happening on campus
  
  
• F. Events organized around SCU athletics
  
  
• D. Spiritual programs and events
  
  
• G. Community service projects
  
  
• C. Events with an intellectual, educational, or cultural focus
  
  
• B. Ways to socialize or network with other SCU alumni
  
  
• H. Opportunities to volunteer
  
  
• E. Mentoring or professional development services or events
  
  
• I. All things considered, how good of a job is SCU doing at serving your needs and interests overall?
  
  

22. Apart from anything you already mentioned, do you have any other comments about your relationship with SCU, resources or services you would like, or how we could be more relevant to your life today?

D1. What is your age?

 

• Under 30
  
  
• 30-39
  
  
• 40-49
  
  
• 50-59
  
  
• 60-69
  
  
• 70 and older
  
  
• No answer
  
  

D2. What is your religious preference?

 

• Catholic
  
  
• Protestant
  
  
• Other Christian
  
  
• Hindu
  
  
• Jewish
  
  
• Muslim
  
  
• Buddhist
  
  
• Other [please specify]
  
  
• None
  
  
• Prefer not to say
  
  

D3. What racial or ethnic group do you identify with the most?

 

• White/Caucasian
  
  
• Asian/Asian-American
  
  
• Latino/a/x/Chicano/a/x/Hispanic
  
  
• Black/African-American
  
  
• Middle Eastern
  
  
• Native American/American Indian/Alaska native
  
  
• Pacific Islander
  
  
• North African
  
  
• Native Hawaiian
  
  
• Mixed Ethnicity
  
  
• Other [please specify]
  
  
• Prefer not to say