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Leavey School of Business Santa Clara University

Newsmakers

Assistant Professor of OMIS Ram Bala Head Shot

Assistant Professor of OMIS Ram Bala Head Shot

Ram Bala : Featured in Editor’s Cut “Healthcare in the Age of Analytics” : INFORMS

A paper by LSB professor Ram Bala was one of few selected to be included in INFORMS Editor’s Cut.

 

A paper by Ram Bala, assistant professor of Operations Management and Information Systems, was recently selected to be included in INFORMS Editor’s Cut “Healthcare in the Age of Analytics.”

Bala’s paper “Offering Pharmaceutical Samples: The Role of Physician Learning and Patient Payment Ability,” published in Marketing Science, has contributed to bridging the gap between cutting edge research and practice specifically in the healthcare analytics sector.

INFORMS is the premier organization focusing on quantitative methods and analytics for management applications. Editor’s Cut is an online collection of research articles on managerial themes of current importance.

Find the full collection of INFORMS Editor’s Cut here»

Learn more about Professor Ram Bala»

 

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