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Leavey School of Business Santa Clara University

Newsmakers

Finance Professor Hersh Shefrin Head Shot

Finance Professor Hersh Shefrin Head Shot

Hersh Shefrin : Playing to Learn : BizEd

Professor Hersh Shefrin’s unique class teaching Open Book Management through a game simulation was featured in BizEd Magazine.

 

Mario L. Belotti Professor of Finance Hersh Shefrin Head Shot

Hersh Shefrin, Mario L. Belotti Professor of Finance, was the focus of an article in BizEd magazine about his class on “Open Book Management,” which uses a self-created simulation game to improve student decision-making skills. The article was also featured in the Santa Clara Magazine.

An excerpt from the article:
As game-based learning becomes more common in business education, a behavioral finance professor at Santa Clara University’s Leavey School of Business in California has long been, well—ahead of the game. For more than a decade, Hersh Shefrin, has been using Envirostuff, a game he created to teach students the benefits of open book management (OBM). According to OBM theory, privately owned businesses that disclose most of their financial records to employees enable those employees to make better decisions, earn more profits, and achieve higher performance.

Shefrin spends the first half of his ten-week finance course introducing 25 students—mostly juniors and seniors—to OBM principles and preparing them to play the simulation. For the second half, student teams run simulated clean-tech startups in Silicon Valley within the Envirostuff framework.

Find the full article here»

Learn more about Professor Hersh Shefrin»

LSB Newsmakers, Hersh Shefrin, FNCE,