Markkula Center for Applied Ethics
How do people and organizations inspire trust?
They make choices based on justifiable standards. They take others into account in their decisions. And then they do what they say they will do.
The Markkula Center for Applied Ethics engages individuals and organizations to make choices that respect and care for others. In our focus areas—bioethics, business ethics, campus ethics, character education, government ethics, Internet ethics, journalism ethics, leadership ethics, and social sector ethics—we work with scholars and professionals to apply ethical ideas to the very real problems people encounter. We examine the obstacles to ethical action in many areas of our lives and develop tools to help people perform at their best.
Perspectives on the News by Center Staff
Artificial intelligence and machine learning technologies are rapidly transforming society.More »
Leading news outlets establish transparency standards to help readers identify trustworthy news sources
Nonpartisan, Center-hosted effort offers disclosures about the news outlet, author, and commitments behind a story.
One of first ethics centers to participate
Unique opportunity to include ethics in the artificial intelligence conversation.
Media Commentary by Center Staff
Executive Director Kirk Hanson comments.
A reference to the Center's Framework for Ethical Decision Making.