Can Running an Ethical Campaign Help You Win?
“One of the things that we have discovered in our research is that studies have shown that given the choice, voters want to vote for the candidate that takes the high road,” said Hana Callaghan, director of Government Ethics. “Voters are starting to figure it out. They’re starting to figure out that how a candidate campaigns is a good indicator of how they’ll govern.”
Hana Callaghan, director of Government Ethics, quoted in Campaigns and Elections.