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Markkula Center for Applied Ethics

Subramaniam Vincent

Subramanium (Subbu) Vincent, director of journalism and media ethics

Director, Journalism and Media Ethics

Subramaniam (Subbu) Vincent is director for the Journalism and Media Ethics program.  Subbu's focus is on developing tools and frameworks to help advance new norms in journalism practice, ethical news product design and new vocabulary and signals to help the public process and demand ethical media. During 2017-18, Subbu was Tech Lead for The Trust Project at the Markkula Center. Prior to working for the Center, he was a 2016 John S Knight fellow at Stanford University. In 2022 he received the Distinguished Service to Journalism award from the Society of Professional Journalists, Northern California. He is a board member at KALW Public Media. READ FULL BIO


Recent Publications

Reorienting Journalism to Favor Democratic Agency. Subramaniam Vincent. Chapter in Reinventing Journalism to Strengthen Democracy Kettering Foundation. (April 2023)

Political bias indicators and perceptions of news. Kathryn Bruchmann, Subramaniam Vincent, and Alexandra Folks. Frontiers in Psychology. (April 2023)

Could Quoting Data Patterns Help in Identifying Journalistic Behavior Online? International Symposium of Journalism, #ISOJ. Subramaniam Vincent, Xuyang Wu, Maxwell Huang, and Yi Fang. (April 2023)

Combating Misinformation/Disinformation in Online Social Media: A Multidisciplinary View  Authors: Mauro Barni, Yi Fang, Yuhong Liu, Laura Robinson, Kazutoshi Sasahara, Subramaniam Vincent, Xinchao Wang, Zhizheng WuAPSIPA Transactions on Signal and Information Processing. (2022)

Challenges and Opportunities for Local Journalism in Reinventing Political Coverage, Subramaniam Vincent and Don Heider. Journalism & Communication Monographs. (Dec 2022)

"DIANES: A DEI Audit Toolkit for News Sources," April, 2022. Our technical paper documenting SCU-Markkula's DEI News Article auditing system accepted at the 45th International ACM SIGIR Conference on Research and Development in Information Retrieval. Authors: Xiaoxiao Shang, Zhiyuan Peng, Qiming Yuan, Sabiq Khan, Lauren Xie, Yi Fang, Subramaniam Vincent

Our Opinion: Recommendations for Publishing Opinion Journalism on Digital Platforms”, NewsQ technical recommendations paper co-authored with Patricia Lopez, Opinions Editor, Minneapolis Star Tribune. (Inputs from David Agraz, Leona Allen Ford, Jon Allsop, Rochelle Riley, and Rebecca Traister.)

"Understanding the Demand-side of Misinformation and Analyzing Solutions", chapter in "Fake News: Real Issues in Modern Communication", book published by Peter Lang in 2020. Editors: Susan Drucker, Russell Chun

"Ethics-Driven Product Management for News, contribution with Don Heider" in "Product Management in Journalism and Academia" forum series published in Journalism and Mass Communications Quarterly, June 2020. 

Articles by Subbu Vincent