Running a successful small business requires strong leadership, sound financial management, efficient operations, and the ability to adapt to change. In Managing a Business, you'll gain practical strategies to improve operations, strengthen financial controls, manage expenses, lead employees, enhance the customer experience, and grow your business through effective marketing and communication.
You’ll understand how to manage your mental health amid the demands of business ownership. You'll also develop skills in project management, negotiation, ethical decision-making, and business resilience to help you confidently navigate challenges and build a stronger, more sustainable business. Several sessions in this course are available in audio and video learning formats in addition to our standard text curriculum.
Students of the Managing a Business course have the opportunity to earn a Certificate of Completion and Digital Badge from MOBI and Santa Clara University by meeting the course requirements: passing the final exam with a score of 80% or higher and submitting the Student Feedback Survey at the end of the course.
Preview the sessions included in the Managing a Business course:
- Small Business Leadership (▶️)
- Business Operations (▶️)
- Project Management (▶️)
- Getting Financial Controls in Place
- Smart Expense Management (▶️)
- Choosing a Business Location (▶️)
- Hiring and Firing (▶️)
- Customer Experience and Feedback (▶️)
- Advanced Digital Marketing (▶️)
- Developing Negotiation Skills (▶️)
- Business Storytelling (▶️)
- Adapting Your Business for Change (▶️)
- Saving Your Business
- Managing Your Mental Health as a Business Owner (▶️)
- Applying Ethics in Life and Business
