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Business Location Criteria Table

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Download: Site Location Criteria Table

Site Location Criteria

You can create your own "Site Model" to objectively evaluate locations for your business. Do this by assigning different values to the factors that are most important for your particular business. Then, each location can be evaluated against these measurements.

The following form gives you a methodical approach to evaluating the strengths and weaknesses of each potential location.

First, evaluate your site location for each factor on a scale of 1 to 10 (number 10 being the highest). Second, decide the importance of each factor to your particular business on a scale of 1 to 5 (number 5 being the most important).

Multiply the grade by the weight to determine the points for each factor. Add up the points to get a total score. Repeat this process for each site to gain an objective, comparative analysis.

Site Criteria Table

 Factors

Grade 1-10

Weight 1-5

Points

 Traffic count: cars or pedestrians

     

 Visibility access

     

 Proximity to competition

     

 Zoning

     

 Parking (include off-street parking)

     

 Condition of premises

     

 Proximity to customer generators

     

 Income level of neighborhood

     

 Population density

     

 Population age/age range

     

 Directional growth of area

     

 Area improving or deteriorating

     

 Crime/shoplifting rates

     

 Availability of qualified employees

     

 Labor rates of pay

     

 Supplier proximity

     

 Terms and rental rates

     

 Adequacy of utilities, gas, water

     

 Transportation accessibility

     

Total Points 

 

 

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Download: Site Location Criteria Table