The Sales and Marketing Badge Course is an accelerated course that includes eight of the most important sales & marketing topics from the MOBI catalog to help you maximize your sales potential. Designed to allow students to focus on one particular area of interest at a time, MOBI Badge Courses help you achieve your learning goals in steps that work for you. Most sessions are available in text as well as MOBI On Demand audio and video learning formats.
There is no final exam in MOBI Badge Courses. Each session has a quiz, and students who pass all eight quizzes with a score of 80% or higher and submit the Student Feedback Survey at the end of the course earn a Digital Badge.
Your MOBI Sales and Marketing Digital Badge can be added to online profiles, signature blocks in emails and letters, and downloaded to attach to other documents to demonstrate your specialized skill in this area.
Through this course you will be able to:
- Develop a marketing plan to reach your target audience.
- Create marketing strategies for each stage of your customer’s buying journey.
- Identify and analyze data to help you track performance of your activities
- Build a website for your business following 5 steps.
- Establish a sales plan and script to support your marketing efforts.
- Talk about your business as a compelling, memorable story.
- Understand the importance of ethics in business.
Preview Sales & Marketing Badge Course Sessions:
- Marketing (▶️)
- Communication Tools (▶️)
- Business Storytelling (▶️)
- Ecommerce (▶️)
- Advanced Digital Marketing (▶️)
- Selling (▶️)
- Data Analytics for Small Business
- Making Ethical Decisions (▶️)
Free Business Plan Template:
We also invite all our MOBI students to download our complete Business Plan Template if you would like to write a business plan at this time. It is not required for this course, we include it here as a reference for you. By creating a business plan, you are writing the narrative of your small business and will be able to clearly share your vision with potential investors, new employees, and suppliers.
(▶️) Denotes sessions available in MOBI On Demand video format. Visit session page to view video.